Why V8 Strawberry Banana Smoothies Were Discontinued

V8 Strawberry Banana Smoothies were discontinued in 2025 due to low demand, but you can find similar fruit smoothies from other brands.

V8 Strawberry Banana Smoothies were once a popular fruit and vegetable juice blend from Campbell’s. However, Coca-Cola (which owns the V8 brand) discontinued this product in 2025 due to declining consumer demand. While fans were disappointed, the market shift toward fresh, homemade smoothies and reduced-sugar beverages made this pre-made option less viable.

V8 Strawberry Banana Smoothie in a vibrant setting

The Rise and Fall of V8 Strawberry Banana Smoothies

V8’s Strawberry Banana Smoothie was part of their “100% Fruit and Vegetable Juice” line. It combined strawberry, banana, apple, beet, and carrot juices with added vitamins and zinc. Each 8-ounce serving provided two combined servings of fruits and vegetables.

The product initially gained popularity for its:

  • Convenience as a grab-and-go beverage
  • Perceived health benefits from vegetable content
  • Sweet flavor profile masking vegetable tastes

Why Coca-Cola Discontinued It

Several market factors led to the smoothie’s discontinuation:

Factor Impact
Declining sales Consumers shifted toward fresh, homemade options
Sugar concerns Increased awareness of juice sugar content
Portfolio optimization Coca-Cola focused on best-selling products
Make your version of V8 Strawberry Banana Smoothie

How to Make Your Own Version

You can easily recreate a healthier version at home using a quality blender. Here’s a simple recipe:

Ingredients

  • 1 cup strawberries (fresh or frozen)
  • 1 ripe banana
  • 1/2 cup milk or dairy-free alternative
  • 1/2 cup carrot juice (optional for veggie boost)
  • 1 tsp honey (optional)

Preparation

  1. Combine all ingredients in blender
  2. Blend until smooth (about 1 minute)
  3. Add more liquid if too thick
  4. Serve immediately

Better Alternatives to Store-Bought Smoothies

While convenient, pre-made smoothies often contain added sugars and preservatives. Consider these alternatives:

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Fresh Homemade Smoothies

Making your own allows complete control over ingredients. Use frozen fruit for thickness without ice dilution. For equipment, check our guide to the best commercial blenders for smoothies if you want restaurant-quality results at home.

Cold-Pressed Juices

For a vegetable-forward option, cold-pressed juices retain more nutrients. The original V8 vegetable juice remains available, though it lacks the strawberry-banana flavor.

Nutritional Comparison

Here’s how the discontinued V8 smoothie compared to homemade versions:

Nutrient V8 Smoothie (8oz) Homemade Version
Calories 120 90-150
Sugar 24g 12-18g (natural)
Fiber 1g 3-5g

The homemade version typically contains more fiber and less concentrated sugar since it uses whole fruits rather than juice concentrates.

Emily Jones
Emily Jones

Hi, I'm Emily Jones! I'm a health enthusiast and foodie, and I'm passionate about juicing, smoothies, and all kinds of nutritious beverages. Through my popular blog, I share my knowledge and love for healthy drinks with others.